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DESIGN

INTRODUCTION

A graphic designer is an artist who is creating for a client, usually to solve a problem. Be it an ad campaign or marketing materials, building a brand identity system, or developing a definite logo slash typographical solution to set a business apart from the rest. Graphic design is about visually communicating a message quickly and effectively. But, if it’s excellent, it will crawl into the viewer’s hearts and minds and become part of their narrative.